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July-8- 2023- AP
Sida isticmaalayaashu ay ugu qulqulayaan barnaamijka microblogging ee malaayiin, abuurayaashu way ku faraxsan yihiin inay tijaabiyaan – laakiin waxay ka feejigan yihiin in tartame cusub oo Twitter ah uusan ku dhejin doonin.
Laba maalmood gudaheed markii la bilaabay, Meta’s Twitter-ka cusub ee ay xafiiltamaan Threads wuxuu noqday mid ka mid ah abka sida dhaqsaha badan loo soo dejiyo abid, isagoo ururiyay in ka badan 70 milyan isticmaale.
Abuurayaasha nuxurka leh raacayaal badan ayaa ku biiraya abka qoraalka ku saleysan ee raxan – badan sababtoo ah waxay dooran karaan inay haystaan dhammaan taageerayaashooda Instagram-ka (haddii ay horeba ugu sugnaayeen goobta) iyo calaamadahooda buluugga ah ee xaqiijinta halkii ay ka bilaabi lahaayeen xoq.
Haley Kalil, oo ah hal-abuur wax-soo-saar leh oo leh 1.7 milyan oo raacsan Instagram-ka iyo 2.7 milyan oo macaamiil ah YouTube-ka, ayaa ka mid ahayd kuwii ugu horreeyay ee ku soo biiray madal, welina ku jirta nooca beta, oo ay la socdaan dadka caanka ah sida Shakira iyo dhowr shaqaale Meta ah. Iyada, soo jiidashada ku wareejinta dhammaan taageerayaasheeda oo leh dhowr tuubbo ayaa aad u dhib badnaa inay iska caabiso – in kasta oo ay ka feejigan tahay inay u baahato inay ku dhejiso abka kale.
Sida iska cad, abuure nuxur ahaan, tani waa wakhti kale oo aniga ii nuugto. Runtii hurdo badan ma helin maalintii iyo badhkii u dambeeyay sababtoo ah waxaan ku dhex milmay Threads,” Kalil ayaa u sheegay Forbes.
Waxay xitaa soo jiidanaysaa abuurayaasha kuwaas oo ugu horrayn soo dhejiya sawirro ama fiidiyowyo, aan qoraal ahayn. Kalil, oo abuurta moodada, qaab nololeedka iyo muuqaalada majaajilada ah, ayaa sheegtay in aysan waligeed isticmaalin Twitter-ka sababtoo ah inta badan dhagaystayaasheeda Gen Z ma aysan isticmaalin app-ka. “Waxaan u maleynayaa in Threads uu la mid yahay la wareegitaanka Gen Z ee Twitter. Runtii waa wax lagu farxo in la daawado.”
Hal-abuurayaashu wali waxay sugayaan inay arkaan in Taxanuhu uu wajihi doono qaddar la mid ah abka kale ee ephemeral sida shabakadda bulshada ee codka ku salaysan ee Clubhouse iyo TikTok walaasheeda app Lemon8, kaas oo hal-abuurayaashu ay bilaabeen inay dhejiyaan waxyaabo cusub oo dib loo soo celiyay si ay markii dambe u ogaadaan in goobuhu aanay qaan-gaadhin. ku filan oo uumi waayey.
Waxay sidoo kale ka walaacsan yihiin dadaalka dheeraadka ah ee soo saarista nuxurka iyo ka-qaybgalayaasha iyada oo loo marayo dhexdhexaad cusub. “Qof kale oo kala badh aad u faraxsan, badhkii ayaa ku daalay fikirka ah inuu maamulo madal kale oo warbaahinta bulshada?” Catarina Mello, oo ah hal-abuuraha macluumaadka safarka oo leh 547,000 oo raacsan Instagram, ayaa la soo galiyay Threads.
“Waxaa jira waqti badan oo lagu bixiyo cilmi-baarista, fahamka wada-hadallada socda iyo sida qayb ka mid ah wada-hadalladaas oo aan ahayn abuurista nuxurka ama run ahaantii qorista boostada,” Mello ayaa u sheegay Forbes.
